Saturday, June 25, 2016

Starting Up a New Business Venture - Part Two

If you're considering opening up shop to start a new business venture or business idea, you have a heart of an entrepreneur.  Before you do though, consider the following factors before committing to your new venture.



In our prior post, we talked about, having sufficient capital and knowing your market and your customer.  These two factors are likely on the top of the list in increasing your chances of success in business.  However, it takes more than capital and a good product or service niche to launch and sustain a successful venture.  Consider these additional factors before you go into business for yourself:

Have a Well Thought Out Business Plan

One of the key studies in "B" school that is drilled into the minds of would be business owners, is having a well thought out business plan.  We don't have time to talk about the details of the elements of a proper business plan in this short blog, however, a new or would be business owner should be mindful enough to create a well laid "B" plan that outlines the goals, schematics, budgets, marketing, structure and administration for the new venture.  After all, when one decides to build a house, one should have a well laid "blueprint" for its construction.  There are many resources online that can likely assist one in creating and building a business plan.  Just remember, you as the business owner, should lay out the course for where you want your business to go or how far you want to take the business.  Some may be content in executing a simple plan to, say, start a "mom and pop" shop, however, others may want to lay a course for a full corporate enterprise.  You decide, which way you navigate, but regardless of how small or how big you want your business to grow, your business plan should have all the necessary elements to guide you through the business, from startup inception, to the initial years of building your customer base and market, to the mid-years of growth, and to the later years of sustainability and future progress.

Find the Right People to Help You Along the Way

It's no secret that the key to every successful business is its people.   You've heard the old adage before, "...its hard to find good help..."  This is so true in the business world.  A great leader can delegate and navigate the course of the ship, however, it will take good knowledgeable and loyal people to follow the leader and the course laid out under the business plan.  It's difficult to be a "one man show".  As a business owner, you'll need to find great people to help in the sales & marketing, product or service development, service or product delivery, execution, and all the "back office" administration.  Not only will a business owner need to find great people, but also, the ability to retain good personnel that will see you through the success of your business.   Also, don't forget to find good professional help.  It takes a good leader to know when one is short on knowledge base.  Know when to find a good accountant or CPA to do the business' books and taxes; and know when to find a good lawyer to help the business along the way, from structuring the business to drawing up good contracts and policies.


...more to follow ................. !

Friday, June 24, 2016

Starting Up a New Business Venture


So you've decided to open up a new business venture.  Opening up a new small business in one of the most admirable career decisions one can make.  Though being a business owner certainly has its perks, it also comes with the associated risks.

Before opening your shop for business, consider these planning decisions:

Sufficient Capital

One of the most important factors in starting a new business is the matter of capital.  Does your new business venture have enough capital resources to see it through its early startup phase?  Lack of enough cash is frequently cited as one of the most common factors for small business failure.  However, with proper planning and frugal accounting, a small business owner can hedge the relevant risks.  Startups shouldn't forget to stick to the basics when it comes to proper financial planning.  With startup costs and the increasing overhead, the bottom line can quickly get away from you.  Early in your business startup phase, try to implement simple financial reporting systems to know what your spending and how much revenue is coming in, on a weekly and monthly basis.  This is important to really place your finger on overhead and costs.  This should also allow the business owner to properly come up with a monthly and yearly budget to plan ahead and mitigate risks.

Know Your Market & Customer

Understanding the business market your business is in can help significantly in increasing sales and keeping up with competition.  Study your market, your product or service and check what competitors are doing.  Compare your costs of goods or services, and price your product or service competitively.

Know your customer.  Who is your target customer?  What is the most effective way to reach them without breaking the bank account in spending your marketing dollars.  Study market trends and find ways to efficiently bring the product or service to your targeted customer.

more to follow ....